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Consumer Packaged Goods

Health Care

Testimonials


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Consumer Packaged Goods



(Clients wish and receive confidentiality. The following are the some of the product categories in which I've worked.)
    Food Categories (Partial)

    Bacon
    Cake mixes
    Candy
    Cheese
    Cereal
    Cordials, spirits
    Cupcakes
    Flour
    Frozen biscuits
    Frozen desserts
    Granola bars
    Health drinks
    Health foods
    Ice cream
    Ice cream snacks
    Low-fat, nonfat foods
    Milk
    Pies, cakes
    Pizza
    Processed meats
    Salads
    Snack food
    Soft drinks
    Soup
    Sports drinks
    Turkey/chicken, frozen
    Yogurt


    Non-food Categories (Partial)

    Baby care
    Baby furniture
    Barbeque grills
    Camping gear, outdoor wear
    Cat litter
    Computer hardware
    Computer software
    Dog food & cat food
    Faucets
    Furniture
    Garbage bags
    Home furnishings
    Household cleaners
    Kitchen gadgets
    Pest control products
    Shampoo, conditioners
    Skin care
    Storage products
    Sunglasses
    Toys
    Women's clothing




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Health Care Clients



  • Joint Commission on Accreditation of Health Care Organizations

  • The American Hospital Association

  • Businesses That Sell to Health Care Industry

  • Hospitals
  • Teaching Hospitals/Tertiary Care
  • Hospital Systems
  • Community Hospitals
  • Independent Hospitals



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Testimonials



“Susan Pogash possesses the gift of interpretation, which is based on a deep understanding of the human psyche and human behavior. She also leaves no stone unturned in exploring a topic to understand the disconnects between what the consumer says and does.”

Robert E. Clower
Robert E. Clower Group
International Marketing Consultant (Guru)
for New Products and Start-up Companies
Morton Grove, Illinois





“Susan Pogash has the ability to elicit honest feedback from customers about everything from their perception of service and product quality to opportunities on the strategic horizon. Through her analysis and synthesis of customers’ comments, she identifies pivotal themes and offers insightful yet practical action recommendations. Susan’s work at the intersection of marketing and research is absolutely superb -- and essential to any organization that wants to stay a step ahead of its competitors.”

Gates McKibbin, Ph.D
Former Vice President, Education
(Hospital Research and Educational Trust)
American Hospital Association



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Consumer Packaged Goods

Health Care Clients

Testimonials